How is Funded

Our FTC Disclaimer and more…

I often encounter queries like, “Why do you provide all this for free?” and “How do you make money?

This page answers these question.

Find out how WP Eagle is funded and why it should matter to you.

Why is WP Eagle Free?

Understanding that beginners often operate on a tight budget, we know the importance of having access to valuable tools and training for free.

I launched WP Eagle in 2012 so I could share my experiences and knowledge on building websites with WordPress.

I never had any intention to turn into a business or income source, I just wanted to make some YouTube videos.

Since then the YouTube channel and website have grown, a lot!

I never want to charge for my content. Thankfully, I don’t have to as I’m able to monetize this website and my YouTube channel in a number of different ways, without extra costs to my community and visitors.

How Is WP Eagle Funded?

We prioritize honesty and transparency with our community.

Such values, we believe, are foundational not only online, but in life in general.

Here are the primary sources that finance WP Eagle:

1. Our Products

Well, product. At the moment.

I’m a partner in the WordPress Theme, Popcorn, which you’ll see advertised around the site.

I also include it in many of my videos as I believe it’s one of the best WordPress themes you can get for an blog or niche website.

2. Referral Fees

I earn commissions when you purchase services from our recommended companies.

I only recommend products and services that I’ve personally used myself,

Such an approach to monetization is termed affiliate marketing. Even the internet’s largest brands, including Amazon, eBay, and Google, have affiliate programs.

Many of the sites you frequent employ affiliate marketing to sustain themselves.

Generally if you see a link to an external website, assume it’s probably an affiliate link. It might not be, but it probably is.

Clicking on these links tags you with a tracking cookie. Should you decide to make a purchase, we receive a referral commission.

These commissions can vary depending on the product or service.

FAQ on my affiliate links..

  • Will it Cost Me More?
    No, not at all. Sometimes I’m even able to pass on a discount or coupon if you use my link
  • Do You Access My Personal Details?
    Absolutely not. I can’t view any personal details like your name, email, address, or credit card number. What we can see is an anonymous user’s purchase data, including the date/time and the specific product they bought.

How Can You Help Me?

Creating content takes a lot of time and energy. If you appreciate what I do you can help me out in the following ways.

  • Purchase a license for Popcorn Theme.
  • Use my links when you’re thinking of buying a product.
  • If you use a product we recommend, please leave a review to guide others as a comment on the articles on
  • Share my content on platforms like X, Facebook, and LinkedIn.
  • Become a member of my YouTube channel.

Why Support WP Eagle?

If WP Eagle has been instrumental in your WordPress or Niche Website journey, we hope you’ll help me out so I can continue to help you and others in the future.

Thanks for all your support,

I wish you the best of success with your online ventures.

Alex Cooper (WP Eagle)